Farfetch
Farfetch is an online platform established in 2008 that connects buyers and sellers in the luxury fashion sector. It collaborates with over 1,000 independent boutiques and luxury brands, offering a diverse range of products, including clothing, accessories, and footwear. The company operates a comprehensive e-commerce website that enables these retailers to showcase their inventories to nearly a million active customers. Farfetch's technology infrastructure is designed to facilitate the luxury fashion ecosystem, featuring an API-enabled proprietary technology stack that supports applications, services, and data management. The platform also includes the Browns stores and the New Guard Group, enhancing its retail capabilities. Farfetch generates revenue by charging a commission on sales made through its marketplace, typically exceeding 30%.
Top Stages
Past deals in Belarus
WANNA
Acquisition in 2022
WANNA is a company that designs and develops augmented reality (AR) mobile software, specifically focused on the beauty and fashion sectors, including luxury items and footwear. Founded in 2017 and headquartered in Minsk, Belarus, WANNA employs advanced technologies such as computer vision, neural networks, and rendering to provide innovative try-on, fitting, sizing, and personalization services. Its flagship product, Wanna Kicks, is recognized as the first-ever AR try-on solution for shoes. The company's platform aims to enhance the online shopping experience by enabling consumers to visualize products in real life, ultimately increasing conversion rates and reducing return rates for e-commerce brands. Additionally, WANNA's solutions help improve brand awareness, recognition, and customer engagement in the retail environment, thereby transforming traditional shopping experiences.
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