Google for Startups

Herconomy is the first bank for women in Nigeria. Women can build their finances and capacities, collaborate, and access opportunities. Empower women in Nigeria and beyond to be financially independent, thereby contributing to the socioeconomic growth of their ecosystem.

Wolomi is a digital platform dedicated to supporting women of color throughout their pregnancy journey. The application offers a community-focused environment where users can access resources, engage in forums, and receive expert consultations. Its primary aim is to empower expecting mothers by providing culturally relevant health information and addressing the unique challenges they face during pregnancy. By fostering a sense of safety and connection, Wolomi helps women of color navigate the complexities of pregnancy and healthcare, ultimately enhancing their overall experience.

Noula is a precision hormonal health company focused on bridging the maternal health gap by providing personalized reproductive health insights to birthing parents. The company offers at-home test kits that assess hormone biomarkers, genetics, nutrition, and lifestyle factors, allowing for the development of tailored wellness plans. Noula's approach emphasizes a whole-person perspective, integrating unique health data with one-on-one coaching from empathetic clinicians. This virtual support empowers patients to make informed decisions about their health, facilitating a healthy pregnancy, birth, and post-birth experience.

Founderland is a community platform designed to support women of color founders in building sustainable businesses. By addressing the funding gap and fostering inclusivity, it offers a space for these entrepreneurs to connect, share experiences, and access essential resources. The platform also provides educational opportunities and investor-readiness support, helping founders navigate the challenges they face. Through its initiatives, Founderland empowers women of color in their entrepreneurial journeys, promoting a more equitable business ecosystem.

Developer of job boards and employer branding tools designed to focus on connecting female talent with flexible work opportunities. The company's platform allows women to search for part-time, remote, and freelance positions at companies promoting family-friendly policies and diverse workplaces, enabling women to achieve a better work-life balance and access career opportunities that fit their individual needs.

FinMarie is a pioneering financial platform in Germany designed specifically for women, aiming to empower them in investment and financial management. The platform integrates education, technology, and personalized solutions to assist women in overcoming financial barriers and achieving investment security. By utilizing advanced algorithms, FinMarie helps users manage and rebalance their portfolios according to their financial goals and risk tolerance. The service combines digital financial education with tailored expertise, providing a structured approach for women to enhance their financial literacy and build wealth effectively. Backed by notable investors, FinMarie seeks to create a supportive environment for women at all stages of their financial journeys.

femtasy is an innovative audio streaming platform that specializes in female-centric erotica. It offers users a diverse range of intimate fantasies, presented through a selection of voices, including both male and female narrators. The platform is designed to provide detailed and immersive descriptions of various fantasies, catering specifically to the preferences and desires of its audience. With a dedicated team of over 30 professionals, femtasy is focused on promoting a culture of liberated pleasure and enhancing the auditory experience of erotica for women.

Ooia is a female health company focused on providing sustainable and socially responsible bodywear for women. The brand offers a range of products, including period underwear, absorbent nursing bras, and aesthetically designed absorbent incontinence underwear. By emphasizing affordability and a variety of sizes, Ooia aims to empower women and facilitate access to essential health solutions. The company promotes a long-term approach to female hygiene by offering products that can be washed and reused, contributing to environmental sustainability while addressing the specific needs of women.

HerVest is an inclusive fintech company based in Nigeria that focuses on providing financial services to smallholder women farmers and women-owned businesses. The organization aims to enhance the lives of women by facilitating access to savings, impact investing, and credit. HerVest addresses the significant gender finance gap in Africa, estimated at $42 billion, by democratizing access to loans for underserved women. The platform is designed to support female small-scale farmers in rural areas by offering flexible loans and financial resources that enable them to scale their businesses and achieve their financial goals. Through its efforts, HerVest promotes financial inclusion and strives to ensure that all women have equal opportunities for wealth-building, regardless of their background or circumstances.

Femly LLC, established in 2016 and based in Upper Marlboro, Maryland, specializes in manufacturing and distributing eco-friendly feminine hygiene care products. Its offerings include organic cotton tampons, day and night pads, menstrual cups, and related items, all designed to be environmentally sustainable and non-toxic. Femly provides direct-to-consumer services through a monthly subscription and online ordering platform, with home delivery options. Additionally, it supplies restrooms at various organizations, such as hotels, co-working spaces, and colleges. The company's products are available for purchase exclusively through its online platform.

Whispa Health Limited is a company that leverages technology to offer convenient and confidential access to sexual and reproductive healthcare information, products, and services, with a primary focus on women and young people. Through its mobile application, Whispa Health provides private and affordable education and consultation services. The platform connects users with youth-friendly doctors for non-judgmental counseling and facilitates access to sexual health products, which are delivered through partner pharmacies. This approach enables individuals to manage their sexual and reproductive health without experiencing shame or stigma.

Shecluded is a financial consulting company focused on empowering women through access to essential financial services. The company offers an online platform that provides business and personal loans with competitive interest rates, supporting women's personal development, career advancement, and business growth. In addition to loans, Shecluded supplies investment advisory, retirement planning, and health insurance services, all aimed at fostering financial independence and growth for women. Through these offerings, Shecluded seeks to help women achieve their financial goals and enhance their overall economic well-being.

Thermaband is a company focused on addressing menopause through innovative technology and community support. Founded by Debbie and Markea Dickinson, the business emerged from their own frustrations with ineffective cooling solutions for hot flashes, a common challenge faced by many women, particularly women of color. Thermaband's flagship product, the Zone device, is a smart wrist-wearable that uses sensors and machine learning algorithms to monitor body temperature and adjust cooling or heating sensations accordingly. This device aims to provide immediate comfort while empowering women to manage their menopausal symptoms effectively. Accompanying the device is the Zone App, which offers personalized insights into thermal wellness, enhancing the user experience through a digital subscription model that fosters community and support. By combining technology with a holistic approach, Thermaband seeks to improve the quality of life for women navigating this significant life stage.

CoTripper is a travel company focused on supporting single mothers by simplifying the travel experience for families. It offers a platform that not only provides travel planning and destination services but also emphasizes storytelling and community engagement. Through its digital media presence, CoTripper highlights the experiences and challenges faced by single moms, aiming to reshape the narrative around single motherhood. The company delivers valuable resources such as travel tips and community connections, enabling single mothers to navigate their journeys with greater ease and confidence. By combining travel services with a supportive community, CoTripper seeks to empower and inspire single moms to explore the world with their children.

Syrona Health is a digital health company focused on personalized gynecological care throughout various life stages, including menstrual health and menopause. The platform offers a virtual health support system combined with at-home clinical tests aimed at enhancing gynecological health outcomes. It addresses key women's health issues such as endometriosis, polycystic ovary syndrome (PCOS), fertility, parenthood, and menopause. By leveraging both software and hardware, Syrona Health enables women to monitor their health and receive online counseling, facilitating proactive management of their gynecological conditions without the need for lengthy diagnostic processes in clinics.

Calypsa is a manufacturer of swimwear and activewear designed to empower women by enhancing their comfort and confidence. The company focuses on creating fashionable collections that feature designs from around the globe, ensuring a perfect fit for various body types and occasions. By prioritizing customer feedback and analyzing extensive data, Calypsa aims to deliver swimwear that meets the needs and preferences of women. The brand name, inspired by the sea goddess Calypso, reflects a commitment to providing a soothing and enjoyable experience, evoking a sense of ease and satisfaction. Through its innovative approach, Calypsa seeks to revolutionize swimwear, making it a desirable choice for women everywhere.

Thermaband is a company focused on addressing menopause through innovative technology and community support. Founded by Debbie and Markea Dickinson, the business emerged from their own frustrations with ineffective cooling solutions for hot flashes, a common challenge faced by many women, particularly women of color. Thermaband's flagship product, the Zone device, is a smart wrist-wearable that uses sensors and machine learning algorithms to monitor body temperature and adjust cooling or heating sensations accordingly. This device aims to provide immediate comfort while empowering women to manage their menopausal symptoms effectively. Accompanying the device is the Zone App, which offers personalized insights into thermal wellness, enhancing the user experience through a digital subscription model that fosters community and support. By combining technology with a holistic approach, Thermaband seeks to improve the quality of life for women navigating this significant life stage.

EnrichHER Inc., established in 2017 and based in Atlanta, Georgia, specializes in empowering women-led businesses by facilitating affordable, non-dilutive funding through its EnrichHER Funding platform. This platform connects pre-screened women-led companies with investors for loans ranging from $50,000 to $75,000, similar to the model employed by Kiva. Additionally, EnrichHER offers educational resources and community support through its EnrichHER Society and EnrichHER Spark platforms, fostering a network of women entrepreneurs and providing them with opportunities for growth and connection.

Womaniya is a social vernacular platform focused on empowering women in India by providing a space for them to discuss their interests and issues in their native languages. The platform aims to serve women who do not speak English, allowing them to share ideas and exchange information in their mother tongues. By offering informative content tailored to their needs, Womaniya seeks to educate and raise awareness among women, fostering a sense of community and empowerment. This initiative is designed to create a robust environment where women can connect and engage with one another based on shared interests, thereby promoting inclusivity and support.

UX para Minas Pretas is involved in introducing black women to UX design, generating more access. They provide training and hire black women for entry-level positions in the digital and tech areas of companies. They visit companies dedicated to sharing, awakening interest, and reflection among women. They connect them to companies, internal HR steps, and support teams that are related to hiring qualified and diverse labor.

Her Impact is a community-based platform dedicated to inspiring, educating, and supporting young and ambitious women in Poland. It serves as a comprehensive resource for career development, catering to both individual women and employers. The platform leverages artificial intelligence to create a network that connects users with shared interests and skills, facilitating introductions to experts who can provide guidance and opportunities. By offering access to job offers and events organized by partner organizations, Her Impact aims to empower women to achieve professional success and foster a supportive community for their growth.

Latched and Hooked manufactures textured synthetic hair extensions for Black women. The company provides pre-curled and looped hair for easy crochet braid installation, ombré braiding hair, crochet twists and braids, wigs and luxe styling tools. Latched and Hooked was founded by Tiffini Gatlin and is based in Atlanta, Georgia, United States.

AzMina is a non-profit media organization dedicated to advancing gender equality through informative journalism and education. It provides a platform that features articles and opinions on various topics related to women's rights, such as politics, the environment, and social behavior. The organization aims to empower women by raising awareness and offering educational resources, which include a newsletter for subscribers. AzMina focuses on utilizing data and technology to support its mission and engage the public in discussions surrounding women's issues, thereby fostering a more informed and equitable society.

Underoutfit is an online apparel company specializing in women's clothing, focusing on undergarments designed for comfort and support. The product range includes shapewear, leggings, shaping camis and tanks, activewear, smooth wear, boy shorts, thongs, and sports bras. By offering a diverse selection of comfortable and functional garments, Underoutfit aims to meet the needs of women seeking reliable and stylish underclothing options.

WILD.AI, founded in 2017 and based in San Francisco, California, focuses on enhancing women's performance through a specialized application platform. The company builds a comprehensive knowledge base that includes datasets reflecting various female demographics, including age, life stages, and ethnicity. Its platform empowers women to optimize their physical potential by understanding the connections between their menstrual cycles, strength, digestion, and physical activities. By promoting self-tracking and tailored nutrition and training, WILD.AI aims to provide women with the knowledge and support necessary to perform at their best.

Thermaband is a company focused on addressing menopause through innovative technology and community support. Founded by Debbie and Markea Dickinson, the business emerged from their own frustrations with ineffective cooling solutions for hot flashes, a common challenge faced by many women, particularly women of color. Thermaband's flagship product, the Zone device, is a smart wrist-wearable that uses sensors and machine learning algorithms to monitor body temperature and adjust cooling or heating sensations accordingly. This device aims to provide immediate comfort while empowering women to manage their menopausal symptoms effectively. Accompanying the device is the Zone App, which offers personalized insights into thermal wellness, enhancing the user experience through a digital subscription model that fosters community and support. By combining technology with a holistic approach, Thermaband seeks to improve the quality of life for women navigating this significant life stage.

PelviFly is a company that provides an app and training device focused on pelvic floor muscle exercises for women. The platform offers a range of exercises designed to prepare the body for childbirth, assist in aesthetic gynecology treatments, and alleviate lower back pain. PelviFly enables women to safely and effectively engage in pelvic floor training from the comfort of their homes, all while under the guidance of a specialist. This approach promotes privacy and convenience, making it easier for women to prioritize their pelvic health.

Programaria is a company dedicated to empowering women and girls through technology and programming. It operates a training program that provides classroom instruction in modern web technologies, equipping women with up-to-date development skills and boosting their confidence to pursue careers in tech. The company uses real-world examples and success stories of women in the field to inspire and motivate its students.

Tuune is a femtech startup focused on transforming women's health through personalized hormonal analysis and tailored birth control solutions. The company has developed a platform that creates contraceptive plans based on individual biological profiles, medical histories, mental health considerations, genetic information, and hormone levels. By offering this customized approach, Tuune aims to help users minimize the side effects often associated with oral contraceptives, thereby enhancing overall well-being and health outcomes for women.

Daye Ltd is a gynecological health company based in London, United Kingdom, founded in 2018. The company develops, manufactures, and markets female hygiene products under the Your Daye brand, specializing in innovative tampons designed to address period-related issues. Notably, Daye offers CBD-infused tampons that provide a natural alternative to traditional painkillers for managing menstrual cramps. In addition to its tampons, Daye is creating an at-home vaginal microbiome screening kit that allows women to test for infections and microbiome disruptions conveniently. This kit aims to empower women in monitoring their gynecological health, potentially reducing the risk of sexually transmitted infections, gynecological cancers, and complications related to fertility and IVF. Furthermore, Daye plans to launch a comprehensive digital platform focused on gynecological health, aiming to alleviate the challenges women face throughout their health journeys from menstruation to menopause.

WOOM is an innovative company focused on reproductive health, designed to empower women in making informed decisions about their fertility. Founded by two women who experienced fertility challenges themselves, WOOM transitioned from careers at major tech firms to create a unique and personalized app that assists users in maximizing their chances of conception. The application employs advanced algorithms to monitor menstrual cycles, pain, and flow, while providing a calendar that highlights fertile and ovulation windows. In addition to personalized recommendations, WOOM fosters an engaged community and offers a fertility services platform, positioning itself as a comprehensive resource for women navigating their reproductive health journey. The company's initial focus is on helping users trying to conceive, with plans to expand into other areas of women's health.

Ferly, operating as Leika Limited and based in London, develops a sexual wellness application aimed at empowering women to explore their sexuality and enhance their understanding of pleasure. Launched in 2018, the application provides a digital platform for female-identifying individuals to engage with their bodies through various features, including audio guides, podcasts on sexual science, guided meditations, body mapping, and sensual storytelling. It also includes tools for journaling, allowing users to express their feelings and fantasies. By fostering a flirty and responsive virtual personality, Ferly encourages women to communicate their desires and lead a confident, pleasurable life.

Ovul AI is a women’s health focused technology aiming to accelerate the continued growth and development of Ovul AI.