Google for Startups

Sortile develops textile recycling technology that uses near-infrared spectroscopy and machine learning to identify fiber composition, enabling accurate sorting by fiber type and supporting textile-to-textile recycling. The company’s data-analytics capabilities provide visibility into the waste stream and traceability across the value chain, helping textile brands and recyclers recover valuable materials and improve circularity in the fashion industry. By improving identification, sorting, and data transparency, Sortile aims to advance a sustainable, circular model for textiles and reduce landfill and incineration.

BANTgo Impact2earn operates a subscription-based micro-EV food delivery service that leverages an innovative Out-Of-Home (OOH) advertising platform. Each micro-EV is equipped with a proprietary chip designed to monitor geolocation and battery status while providing optimized logistics for delivery couriers. This technology enables the dynamic display of non-competitive advertisements in real-time, targeting potential customers as they approach delivery points. Additionally, BANTgo is developing a sustainable waste and recycling solution that allows residential consumers to schedule pickups for recyclable materials. Their digital platform encourages recycling by offering users an engaging experience, including a generative AI chatbot that identifies recyclable materials and directs users to collection points. Customers can also earn NFT rewards based on their recycling activities, blending environmental responsibility with profitability.

ShareWares is a Vancouver-based B2B cleantech company that is ending humanity’s dependence on disposable packaging. We have launched a citywide borrowing platform for reusable packaging that is plug & play with existing business operations, and makes zero-waste living convenient, affordable, and rapidly scalable.

Refiberd employs AI and hyperspectral imaging systems to enhance textile-to-textile recycling. Its technology accurately identifies fiber types and contaminants in textile waste, aiming to divert up to 70% of such waste to high-value recyclers. This empowers the fashion industry by improving the recycling process and transforming discarded textiles into new materials.

Recircular is a technology company that operates an AI-driven B2B marketplace. It connects businesses to facilitate the reuse and recycling of industrial waste, used materials, and equipment. The platform automatically matches waste generators with potential consumers, promoting a circular economy and helping businesses reduce waste and lower costs.

HUMARA develops software technology that optimizes the design and operation of recycling and waste management plants. Its platform automates engineering processes, adapts to various waste types, and enhances efficiency while reducing operational costs.

Kleiderly is a company focused on addressing environmental issues by transforming textile waste into valuable materials. By diverting surplus or unusable textiles from landfills, Kleiderly recycles these materials into sustainable alternatives for various applications, including eyewear and furniture. The firm specializes in producing eyewear accessories such as sunglasses, blue light glasses, and other products made from recycled textiles. Through its innovative approach, Kleiderly aims to lower the carbon footprint of the fashion industry while providing customers with eco-friendly solutions that contribute to environmental sustainability.

DePoly is a chemical recycling company that converts post-consumer PET plastic and polyester textiles into virgin-quality raw materials at room temperature. This process enables a circular plastic economy by eliminating the need for pre-washing, sorting, or separation of other plastics.

Scrapays is a cleantech startup that facilitates the recovery of recyclable waste through a decentralized network. It connects waste producers (individuals and enterprises) with recycling businesses, enabling on-demand material recovery services. Scrapays uses integrated offline and online technology to manage this network, ensuring efficient collection and rewarding all partners based on kilograms recovered.

Releaf Paper is a producer of sustainable paper products that utilizes fallen leaves as a raw material, aiming to reduce the environmental impact associated with traditional paper production. By sourcing leaves from city parks and other urban areas, Releaf Paper offers an innovative alternative to wood-based paper. Their technology not only addresses sustainability concerns but also minimizes water and energy consumption in the manufacturing process. This approach enables paper manufacturers to adopt more environmentally friendly practices while contributing to a circular economy.

Octa facilitates the recycling of end-of-life vehicles by connecting fleets and disassembly facilities. It optimizes reverse logistics for repairable parts, fostering a circular economy in the automotive industry.

Kudoti designs and develops digital solutions that optimize waste management and recycling operations through a modular, customizable platform and API for end-to-end reverse supply chains, with built-in integration for logistics, payments, and supplier management to enable clients to buy and sell waste resources.

Cataki is a mobile application that connects individuals with waste collectors to facilitate recycling material collection. It provides instructions for use, enables users to register collectors, and offers support for recycling teams.

GREENbimlabs is a developer of an innovative building information modeling platform that leverages artificial intelligence and advanced analytics to enhance the construction industry. The platform is designed to analyze, verify, and predict the circularity, health, and cost performance of buildings and infrastructure. By assessing the reusability and recyclability of building materials, GREENbimlabs provides architects, owners, and investors with critical documentation, including material information and performance data. This enables stakeholders to create safe, sustainable, and cost-efficient structures, transforming the construction sector from a major consumer of resources into a responsible steward that contributes positively to environmental sustainability.

ZEME Sp. Z.o.o. is a Warsaw-based company established in 2019 that specializes in industrial waste management services. The firm facilitates cooperation between international and local clients and waste recipients, offering a comprehensive range of services that includes the collection, recycling, and disposal of industrial waste. ZEME also provides waste audits, lean management strategies, and environmental documentation, ensuring compliance with waste management laws. Additionally, the company focuses on cost optimization in waste management and maintains necessary records and reports for effective waste governance. By organizing these services, ZEME helps businesses optimize their waste management processes and potentially generate revenue from waste.

Eureciclo is a Brazilian company that facilitates the recycling process by connecting consumer goods brands with recyclers, promoting both environmental responsibility and social engagement. Through its innovative platform, Eureciclo issues Certificates of Environmental Compensation, which represent the environmentally sound disposal of waste equivalent to the packaging mass introduced by companies into the market. The company verifies the operations of waste collection and sorting, ensuring transparency and compliance in the recycling chain. This process enables brands to demonstrate their commitment to sustainable practices, as they receive the Eureciclo label to showcase their environmental efforts to consumers. By promoting conscious consumption and supporting the development of recycling operators, Eureciclo aims to create a more sustainable and equitable waste management system in Brazil.

Globechain is an online reuse platform that facilitates the redistribution of unwanted items among businesses, charities, and individuals within a global supply chain network. By connecting these entities, Globechain promotes the reuse of goods, helping to reduce waste and create social impact. The platform features an internal asset inventory management system alongside an external marketplace, allowing businesses to manage and track surplus items efficiently. This approach not only reduces costs and increases transparency but also generates valuable data for reporting purposes. Through its services, Globechain enables enterprises to develop sustainable supply chains that redirect goods to social causes instead of contributing to landfills.