Google for Startups

Google for Startups is an initiative launched in 2011 that focuses on supporting startups globally by providing access to Google's products, connections, and best practices. The program partners with over fifty leading startup organizations to foster entrepreneurial ecosystems in more than 135 countries. It offers various resources, including financial support and exclusive programming, to help these partners and their startups thrive. Central to this initiative are six Google for Startups Campuses located in London, Tel Aviv, Seoul, Madrid, São Paulo, and Warsaw. These Campuses serve as collaborative spaces where startup founders can access mentorship, educational resources, and networking opportunities within their local communities. Startups benefit from free workspaces, community events, and a network of like-minded entrepreneurs, all aimed at nurturing their growth and innovation across diverse sectors such as healthcare, retail, finance, and technology.

Matthew Brittin

President, EMEA

Sundar Pichai

CEO, Google

Past deals in Music

Noice

Non Equity Assistance in 2022
Noice is a local audio platform based in Indonesia that offers a diverse range of audio content, including radio, music, podcasts, and audiobooks. Established in June 2018 as a part of the Mahaka Media Group, Noice operates radio stations primarily in Jakarta and Surabaya. The company's platform is designed to cater to listeners by providing access to various informational podcasts and radio shows, while also enabling content creators to produce and share their own audio experiences. Through its focus on audio content, Noice aims to enhance user engagement and facilitate learning and entertainment for its audience.

DjookyX

Grant in 2022
DjookyX is a music marketplace that connects musicians with fans and investors, providing artists with the financial resources needed to advance their careers. By allowing musicians to sell Royalty Rights (RR) to their songs, DjookyX enables investors to share in the future royalty income generated from these works. The platform not only facilitates funding for music development and marketing but also fosters a deeper relationship between artists and their fanbase by enabling audience participation in investments. Additionally, DjookyX supports artists in hosting musical competitions and shows, thereby enhancing their engagement with fans and promoting their work within the industry.

Aurign

Non Equity Assistance in 2022
Aurign creates and files split sheets for every song it creates, securing personal, publishing, and equity information for all owners in a song. They give all music artists and publishers transparency, security, and publishing.

Beatmatch

Non Equity Assistance in 2022
Beatmatch is a social application designed to enhance the experiences of music lovers by helping them connect with like-minded individuals and discover events tailored to their musical tastes. The app analyzes users' listening habits on platforms such as Spotify and Apple Music, allowing users to find compatible music enthusiasts in their vicinity. Beatmatch facilitates planning in-person meetups by offering recommendations for concerts, parties, and music festivals, along with the ability to see who else is interested in attending these events. Additionally, users can purchase tickets directly through the app, streamlining the process of engaging with their music community.

Marine Snow

Non Equity Assistance in 2021
Marine Snow is a technology company that operates a unique music streaming platform designed specifically for music enthusiasts. The platform combines social networking features with active listening options, fostering an environment where users can engage in discussions about music, participate in game-like consumption activities, and enjoy personalized recommendations based on their preferences. This innovative approach aims to create meaningful connections among users through shared musical interests, enabling them to discover new music together while celebrating their love for existing favorites.

Deplike

Non Equity Assistance in 2021
Deplike is a company focused on transforming music education and guitar playing through innovative technology. It develops engaging music learning games that utilize AI-generated adaptive curriculums, 3D teachers, and instant feedback mechanisms to create a personalized learning experience. The flagship product, a Guitar Learning Game, offers users a play-based approach to learning through their favorite songs, enhancing engagement and enjoyment. This interactive game format adapts to individual skill levels and preferences, ensuring a rewarding experience. Additionally, Deplike's mobile application allows guitarists to connect their instruments to smartphones, replacing traditional amplifiers and effect processors while enabling sound customization. As the company expands, it plans to introduce learning games for other instruments, such as the ukulele, piano, and bass guitar, and develop a platform for educators to customize their teaching methods using the app's features.

Healthy Hip Hop

Non Equity Assistance in 2020
Healthy Hip Hop is an innovative educational application that aims to enhance mental and physical health, social interaction, and personal empowerment among children. By integrating hip-hop culture with technology, the company provides a curated platform that engages families and promotes positive attributes. The application utilizes video and audio content to support various classroom activities, such as morning energizers, brain breaks, and pre-test preparations, thereby encouraging movement and physical education in educational settings. Healthy Hip Hop focuses on improving children's focus, engagement, and behavior through its unique blend of entertainment and education.

amazer

Non Equity Assistance in 2020
Amazer Inc. is a company based in Seoul, South Korea, that specializes in designing and developing a K-pop video community platform and application. Launched in early 2017, the platform enables fans of Korean pop music to create and share dance, lip-sync, and selfie videos, fostering a vibrant community of K-pop enthusiasts. Users can also produce their own guide videos for others to view and engage with on the platform. Amazer gained recognition as a promising IT startup when it was selected for residency at Google Campus, and it has been highlighted as a Hidden Gem App and App of the Month on various local Google Play Stores.

Make Music Count

Non Equity Assistance in 2020
Make Music Count is an innovative educational platform that combines music and mathematics to provide a unique learning experience. Developed by award-winning educator Marcus Blackwell, the curriculum teaches mathematics through the medium of piano music. Students engage with algebra by solving equations that correspond to musical notes, allowing them to learn popular hip-hop and pop songs while reinforcing their understanding of mathematical concepts. This engaging approach transforms the perception of mathematics, making it enjoyable and accessible. By integrating music education with math, Make Music Count aims to enhance students' skills in both subjects, fostering a deeper appreciation for mathematics in a creative environment.

Raxplay

Non Equity Assistance in 2020
Raxplay is a virtual reality music venue. It enables music artists to perform live in virtual reality.

Deepr®

Non Equity Assistance in 2020
Deepr is an entertainment platform focused on enhancing the music discovery experience by offering a personalized approach to playlist creation. Unlike current streaming music providers that rely on algorithms and automated recommendations, Deepr emphasizes the human experience of curating playlists. Its tools cater to both individual listeners and business clients, allowing users to guide their own music discovery process. By facilitating a collaborative environment between creators, customers, and content providers, Deepr aims to transform how music data is utilized, ensuring that quality musical content is accessible and engaging for all users.

Musicbuk

Non Equity Assistance in 2020
Musicbuk is a music education platform that facilitates virtual music lessons by connecting students with professional and vetted music instructors. The company aims to cater to learners of all ages and skill levels, offering a diverse range of educators to ensure that users can find an instructor that best fits their learning style and preferences. Musicbuk's database includes private instructors and professional musicians, providing an extensive selection for those looking to learn a new instrument, improve their skills, or explore new musical avenues. By handling marketing for instructors, Musicbuk allows educators to focus on teaching while ensuring they receive fair compensation for their expertise. The platform is designed to make music education accessible, engaging, and tailored to individual needs.

ChordChord

ChordChord is a music assistant that helps musicians and producers create, refine, and complete music faster and more efficiently.

Waveshaper

Waveshaper AI specializes in scalable and efficient real-time audio processing solutions, utilizing deep neural audio processing technology. The company enables users to upload audio files and receive enhanced outputs swiftly, catering particularly to the needs of Gen Z musicians. Waveshaper AI's platform allows for codeless deployment, making it accessible to users without extensive technical expertise. It offers a variety of artificial intelligence models that can be trialed online, helping music producers achieve superior audio quality through advanced neural signal processing.
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