Google for Startups

Google for Startups is an initiative launched in 2011 that focuses on supporting startups globally by providing access to Google's products, connections, and best practices. The program partners with over fifty leading startup organizations to foster entrepreneurial ecosystems in more than 135 countries. It offers various resources, including financial support and exclusive programming, to help these partners and their startups thrive. Central to this initiative are six Google for Startups Campuses located in London, Tel Aviv, Seoul, Madrid, São Paulo, and Warsaw. These Campuses serve as collaborative spaces where startup founders can access mentorship, educational resources, and networking opportunities within their local communities. Startups benefit from free workspaces, community events, and a network of like-minded entrepreneurs, all aimed at nurturing their growth and innovation across diverse sectors such as healthcare, retail, finance, and technology.

Matthew Brittin

President, EMEA

Sundar Pichai

CEO, Google

Past deals in Email

Hacware

Grant in 2024
Hacware, Inc. is a cybersecurity company based in Dallas, Texas, focused on enhancing employee awareness to combat phishing attacks. Established in 2017, Hacware develops an artificial intelligence-driven software platform that identifies employees at risk of being targeted by hackers based on their behavior. The platform automates the delivery of simulated email hacks to educate users and improve their response to potential threats. Additionally, Hacware provides real-time analytics and tailored training recommendations to strengthen email security and create a culture of awareness within organizations. By combining threat intelligence with user behavior insights, Hacware aims to empower IT teams to effectively manage cybersecurity risks.

NetHunt CRM

Grant in 2022
NetHunt is a comprehensive CRM system that operates directly within Gmail, designed to enhance the efficiency of sales, customer support, and hiring processes that primarily occur through email. By integrating CRM functionalities into the familiar Gmail interface, NetHunt eliminates the need for a separate CRM platform, allowing users to manage their business operations seamlessly. The platform offers a range of marketing automation tools, including mass mailing, email tracking, and follow-up capabilities, facilitating collaboration among team members. Additionally, it integrates with LinkedIn, simplifying lead management and sales tracking, ultimately helping sales and marketing teams optimize their workflows and improve sales conversions.

Folderly

Funding Round in 2022
Folderly is a developer of an email deliverability platform aimed at enhancing communication for businesses by ensuring that their emails successfully reach recipients' inboxes. The company addresses the issue of email undeliverability, which affects over 20% of all business emails globally, leading to lost opportunities and budgeting challenges. Folderly’s artificial intelligence-based platform offers a comprehensive range of services, including email deliverability tests, spam identification and remediation, application programming interface integrations, and monitoring tools. These features are designed to optimize email performance, improving open, click, and reply rates, thus enabling clients to drive revenue through effective email communications.

Spike

Non Equity Assistance in 2021
Spike is a digital communications platform that revolutionizes email management by transforming traditional inboxes into a chat-like interface. The Spike app consolidates various functionalities, including messaging, collaboration, tasks, and audio/video calls, into a single workflow, eliminating the need for app-switching. Users can efficiently manage their emails, to-do lists, notes, group chats, and documents all from one place, enhancing productivity and organization. Spike is compatible with existing email services such as O365, G Suite, and IMAP, and it is accessible on multiple platforms, including iOS, Android, MacOS, Windows, and the web. The company's mission is to streamline communication and collaboration, ultimately aiming to improve productivity in the workplace.

TheChecker

Non Equity Assistance in 2018
Our Mission is to Democratize Email Validation and Data Quality TheChecker is a technology company that makes it fast, easy, and affordable for companies at any size to improve their data quality by using email validation tools. US$20+ billion in sales opportunities are lost each year According to SendGrid, about 20% of wanted emails end up never reaching their intended recipients, resulting in tens of billions of dollars in estimated revenue loss opportunities globally each year. We created TheChecker back in 2016 while we were building an email marketing platform, 100% focused on performance and high inbox deliverability. At that time, we were pretty frustrated with the available solutions that were either too slow, unreliable, not user-friendly, or too expensive. From our own frustration and with over 20 years combined experience building and scaling digital products, we started to develop a disruptive platform aimed to offer fast, accurate and affordable email validation that any small business could afford. By releasing innovative solutions in this market such as the Javascript Widget, Bulk Verification API and superior UX, TheChecker quickly grew organically to over 170 countries. With a passionate team committed to delivering the best service, we have been improving our platform and growing ever since.

User.com

Non Equity Assistance in 2017
User.com is a marketing automation platform that aims to enhance customer engagement and improve conversion rates for small and medium-sized businesses. The platform consolidates various tools for marketing, sales, and support into a single system, allowing users to automate communication and streamline internal processes. It offers features such as email campaigns, dynamic content, chatbots, live chat, visitor tracking, and customer relationship management (CRM). By gathering real-time data on individual customers, User.com enables businesses to manage their sales and marketing efforts more effectively across multiple communication channels, including email, live chat, and push notifications. This comprehensive approach helps clients create a cohesive workspace for their marketing, sales, and support teams.
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