Google for Startups

Carefully is a company dedicated to enhancing community connections through its innovative approach to childcare. By designing networks that unite parents, neighbors, small businesses, and local organizations, Carefully fosters a supportive environment where families can share resources and care solutions. The company focuses on creating a mutual aid system that modernizes the traditional care circle, empowering communities to collaboratively address childcare needs. By engaging with families, caregivers, and local institutions, Carefully aims to provide accessible and affordable childcare options that enable parents to thrive in their personal and professional lives.

Tinto is a digital health company specializing in maternal well-being. It develops an app tailored for pregnant women and new mothers, offering personalized guidance, clinical advice on motherhood and parenting, and facilitating connections with experts and other mothers.

POiN is a European tech company specializing in 'Famtech', making life easier for families with young children. It operates a platform that maps and reviews child-friendly locations and activities, catering to different age groups and accessibility needs. With over 6,000 places and 50,000 activities across four countries, and a community of over 25,000 families, POiN helps parents discover and rate suitable places for their children, from parks to restaurants and after-school activities.

Babymigo is Nigeria's largest parenting platform, designed to support pregnant and new mothers by providing a space for them to ask questions and receive timely answers. The platform connects users with a community of verified doctors, experts, and experienced mothers, ensuring that inquiries related to pregnancy and motherhood are addressed effectively. By facilitating these interactions, Babymigo helps mothers alleviate concerns and gain confidence in their parenting journey.

Peppy Pals is an innovative company focused on enhancing social and emotional intelligence in children aged 2 to 8 through engaging apps and books. Their award-winning products utilize storytelling and feature five animal characters that embody essential emotional skills, allowing children to explore feelings without traditional score-based metrics or language barriers. Developed in collaboration with early childhood education experts, including psychologists, Peppy Pals promotes a unique, relaxed learning environment that fosters empathy and healthy relationships among family members. The absence of in-app purchases ensures a stress-free experience, making the applications accessible to a diverse audience, including children with special needs such as Autism, ADHD, and Asperger's. Peppy Pals envisions a future free from bullying, hatred, and exclusion, facilitating meaningful conversations about emotions in an entertaining context.

Jaranda Co., Ltd., headquartered in Seoul, South Korea, operates a digital platform that bridges the gap between teachers, parents, and students. The company's core business is to facilitate access to childcare and education services, addressing the challenge of information asymmetry in this sector. Jaranda's platform employs analytics to match students with compatible teachers, offers regular visit services, and provides lifecycle management, ensuring children and pre-teens receive appropriate education in a convenient manner.

Smart-Trike is a consumer goods company that providing ride-on-vehicles for children. Its products are designed for babies. The company specializes in toy development, baby trike innovations, scooters, and kids trampolines. The company was founded in 1990 and headquartered in HaDarom, Israel.

Tankee, Inc. is an Austin-based media company focused on creating a safe digital entertainment platform for children aged six to twelve. Founded in 2017, the company specializes in delivering age-appropriate gaming content, including popular titles such as Minecraft and ROBLOX. Tankee offers a free entertainment app that allows children to access a robust library of gaming videos, including over 150 original productions and more than 500 hours of curated content. The platform emphasizes safety by protecting young users from inappropriate online material while enabling them to explore and enjoy gaming videos produced by top influencers. Tankee aims to provide a secure environment for kids and their parents to engage with digital gaming entertainment.

Usit, Inc. is a mobile application based in Atlanta, Georgia, that provides babysitting services for busy parents. Founded in 2017, the platform connects parents with available college students who offer babysitting services. By facilitating this connection, Usit aims to simplify the process of finding reliable childcare, catering specifically to the needs of families in Georgia.

Brown Toy Box is an educational toy company founded in 2018 and based in Atlanta, Georgia. The company focuses on creating culturally representative toys that center Black children in play while fostering curiosity among all children. By offering a range of STE(A)M toys, media, and experiences, Brown Toy Box aims to make play both accessible and enjoyable. Their products are designed to be high-quality, data-driven, and child-centered, grounded in accredited urban education pedagogy. Through purposeful play, the company seeks to cultivate learning experiences that reflect diverse cultural backgrounds and encourage educational engagement.

Evertoys srl is a subscription-based platform based in Bucharest, Romania, that offers a rental service for toys and games aimed at children aged 1 to 14. Founded in 2015, Evertoys allows families, particularly those with medium to high incomes, to access a diverse library of educational and recreational toys for a fixed monthly fee. The platform features several subscription options, including customizable boxes and prepackaged selections focused on educational and science-related activities for younger children. Additionally, Evertoys incorporates a monetized marketplace for toy-related goods and enables customers to buy toys they love at discounted rates. The user-friendly mobile application enhances the experience, allowing clients to select toys easily and manage their subscriptions through an internal credit system. Evertoys aims to become the leading toy rental provider in the region, emphasizing quality customer relations and a commitment to providing enriching play experiences for children.

Whisbear is a multi-award-winning company that specializes in innovative sleep aids for newborns. Founded by two mothers, the company developed The Humming Bear, a stuffed teddy bear designed to assist infants in transitioning from prenatal to postnatal life. This unique product recreates soothing sounds reminiscent of the womb, helping babies fall asleep quickly and peacefully. A standout feature of Whisbear is its CRYsensor technology, which automatically activates calming white noise in response to a baby's cries. Beyond its primary function as a sleep aid, Whisbear also serves as a sensory toy, promoting fine motor and sensory development during playtime.

Developer of app-based online platform intended to provide resources for children with autism and language difficulties. The company's platform offers services such as printable cards, computer games, picture-matching activities with a free trial period, communication through photos, logic and memorization exercises, and other related services, enabling customers to interact and communicate through photos from their archives.