Google for Startups

Bookings Africa, Inc. is an online marketplace founded in 2018, based in Lagos, Nigeria, with additional locations in Kenya and Johannesburg, South Africa. The platform connects clients in the entertainment, media, and lifestyle industries with creative freelancers, allowing them to source, compare, and securely book services such as models, makeup artists, photographers, voice-over artists, and more. By leveraging technology, Bookings Africa aims to reduce unemployment and foster creativity among African youth, enabling them to monetize their talents as freelance entrepreneurs. The marketplace serves as a people-to-people platform, benefiting service providers, clients, and the broader media communities across Africa.

Rekisa is a South African classifieds website where you can buy or sell anything. We connect real sellers with buyers looking for second-hand items, cars, professional services, properties to rent and buy, jobs and so much more. For us, it’s not about the number of ads on the site, but the quality. We manually review and approve each ad to deter fraudsters and spammers. We don’t want to be popular but rather be the place for you to buy or sell anything with a piece of mind. The name “Rekisa” is derived from the Setswana word rekisa which means “sell”. The Rekisa platform is accessible on any device; desktop, tablets and smartphones. To get a real feel of Rekisa, visit www.rekisa.co.za

Finplus Group is a technology company building a new credit & commerce infrastructure for emerging markets. We believe that access to markets & financial services should be a human right, available to everyone, everywhere, who wishes to participate in the modern economy. Our goal is to help close the massive $5.2Tn credit deficit faced by SMEs in developing countries every year. Finplus provides white-label digital finance & vertical ecommerce software to: 1. Enable banks & micro-lenders to lend to SMEs, at scale, across multiple markets 2. Help consumer goods companies to digitise sales end-to-end, effectively turning their supply chain into a demand chain 3. Unlock access to an instant line of credit for tens of millions of SMEs and individuals in emerging markets Finplus software has already processed over $1 Billion in transaction value across 5 emerging markets (Kenya, Uganda, Tanzania, Eswatini, South Africa), enabled more than 3 Million MSMEs & individuals to access credit and saved business customers over 1.2 Million man-hours through automation.

In short, Pineapple see the traditional insurance model, user journey and products as lacking and set out to remedy these by doing the following: 1) Changing the business model to align incentives, show people how premiums are used and award members leftover premium back 2) Making insuring as easy as snapping a picture where AI does the rest and cover is issued in under 60 seconds 3) Allowing per-item insurance and new product innovation to address cover not currently offered or accessible to many Pineapple launched in South Africa in 2018 with their "My Stuff" per-item insurance and have since launched their auto offering "My Ride". They have also partnered with Travelers in the US and have white-labeled their platform in the US.

Kwara GmbH is a Berlin-based company that specializes in providing a digital banking platform specifically designed for savings and credit co-operative societies (SACCOs). Founded in 2018, Kwara's cloud-based platform facilitates loan application servicing and approval for members, along with offering integration services, customer support, real-time financial tracking, and compliance services. The company also features Kwara Pronto, a tool for loans management. With a presence in Nairobi, Kenya, Kwara has successfully transformed over 200 SACCOs into modern digital financial institutions across Kenya, South Africa, and the Philippines, enhancing their operational efficiency and financial inclusion through its advanced core banking system and mobile banking experience.

Envisionit Deep AI is a Johannesburg-based medical technology company founded in 2019 that focuses on enhancing medical imaging diagnosis for radiologists through artificial intelligence. The company has developed a machine learning platform and the RADIFY system, which specifically addresses conditions such as respiratory and congenital heart diseases. By utilizing AI, Envisionit Deep AI aims to improve the accuracy and efficiency of interpreting medical images, including chest X-rays, ultrasounds, MRIs, and CT scans. Their technology is designed to streamline the diagnostic process, enabling healthcare professionals to identify abnormalities more consistently and in less time, ultimately making diagnostic healthcare more accessible and cost-effective.