Google for Startups

Google for Startups is an initiative launched in 2011 that focuses on supporting startups globally by providing access to Google's products, connections, and best practices. The program partners with over fifty leading startup organizations to foster entrepreneurial ecosystems in more than 135 countries. It offers various resources, including financial support and exclusive programming, to help these partners and their startups thrive. Central to this initiative are six Google for Startups Campuses located in London, Tel Aviv, Seoul, Madrid, São Paulo, and Warsaw. These Campuses serve as collaborative spaces where startup founders can access mentorship, educational resources, and networking opportunities within their local communities. Startups benefit from free workspaces, community events, and a network of like-minded entrepreneurs, all aimed at nurturing their growth and innovation across diverse sectors such as healthcare, retail, finance, and technology.

Sundar Pichai

CEO, Google

Past deals in Ghana

BezoMoney

Non Equity Assistance in 2023
BezoMoney is a digital savings platform based in Accra, Ghana, aimed at assisting low-income earners in effective saving. It offers both personal and group e-wallets, enabling users to save individually or collaboratively through group savings initiatives. The platform includes a mobile application with features that promote financial discipline, such as a personal wallet with a locking mechanism that encourages users to save over time. Additionally, BezoMoney employs a machine learning model that rewards consistent saving behavior with points, which can be redeemed for discounts, property acquisition, and investment opportunities. By enhancing users' creditworthiness and providing access to bulk capital through group savings, BezoMoney strives to foster financial independence among the unbanked and young people, ensuring transparency, accountability, and security in all transactions.

Treepz

Non Equity Assistance in 2021
Treepz is a technology-driven transportation company focused on enhancing mobility across Africa. Founded in 2019 and headquartered in Ontario, Canada, Treepz operates in Nigeria, Ghana, Uganda, and Kenya, providing users with a reliable and comfortable commuting experience. Its application allows users to book trips for daily, inter-city, or corporate travel at the tap of a button. The platform offers features such as vehicle assistants, licensed drivers, and e-wallet payments, ensuring that users can book and pay for fast and convenient trips in real-time. Through its innovative approach, Treepz aims to create a safer and more efficient transportation system for commuters in the region.

Tendo

Non Equity Assistance in 2021
Tendo is an online platform based in Accra, Ghana, that facilitates independent reselling by connecting resellers with businesses. Founded in 2019, the company allows individuals to start their own online businesses without the need for upfront capital investment. Tendo sources ready-to-ship products from various suppliers, which are then made available to resellers who can add their profit margins. The platform also provides access to social media tools and enables resellers to list products at wholesale prices, eliminating the challenges of inventory management and transportation. This innovative approach empowers small businesses and individuals to thrive in the digital e-commerce landscape.
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