Google for Startups

Google for Startups is an initiative supporting global startups. It offers access to Google's products, connections, and best practices through a network of partners in over 135 countries. The program aims to help determined startups succeed.

Matthew Brittin

President, EMEA

Sundar Pichai

CEO, Google

Past deals in COMESA

Garri Logistics

Non Equity Assistance in 2023
Garri Logistics is a digital platform that streamlines cargo transportation in Ethiopia. It connects shippers and importers with approved carriers, offering services such as real-time tracking, frequent updates, and analytics to ensure efficient and reliable freight movement.

scanO

Non Equity Assistance in 2023
scanO is an innovative company based in Pune, India, founded in 2020, that specializes in AI-driven dental checkups through its mobile app. The app allows users to scan their teeth and receive immediate feedback on their oral health, facilitating personalized recommendations and tracking health over time. With a user base exceeding 50,000, scanO has successfully scanned over 3.85 million teeth and identified 7.2 million health issues across multiple countries, including India, UAE, South Africa, Zambia, and the Philippines. By combining cutting-edge technology with dental expertise, scanO aims to make dental care accessible, convenient, and a daily priority for individuals. The company's mission is to redefine preventive oral care globally, emphasizing the importance of regular oral health assessments to prevent serious diseases. Through its commitment to innovation and comprehensive dental wellness services, scanO is shaping the future of oral care with the goal of improving lives through better oral health practices.

EzyAgric

Non Equity Assistance in 2023
EzyAgric is an ag-tech company that digitizes agricultural value chains and connects farmers and agribusinesses to inputs, markets, and financial services. Through its mobile and web platforms, it provides access to genuine agro-inputs, extension advisory content, GPS garden mapping, and farm records management, enabling farmers to improve production, manage operations, and secure profitable market opportunities. The platform also collects information about farmers to support data-driven decisions, lower the cost of mobilizing resources, and bridge information and service delivery gaps across the value chain. By promoting digitization and data-driven farming in Uganda, EzyAgric aims to raise crop yields, enhance efficiency, and expand access to financing and services for farmers and agribusinesses.

Zydii

Non Equity Assistance in 2023
Founded in 2016, Zydii operates an online learning platform tailored for African businesses. It offers localized digital courses accessible via online and offline methods (USSD & SMS), focusing on upskilling employees with affordable, relevant personal development and technical skills courses.

Jumba

Non Equity Assistance in 2023
Jumba is a construction technology platform based in Nairobi, Kenya, established in 2022, that streamlines B2B procurement of construction materials and financing. The platform allows hardware stores and construction firms to order a wide range of materials (cement, steel, paint, tiles, plumbing, electrical components, glass, kitchen and bathroom finishes) and to pay later. It aggregates materials from multiple suppliers, manages logistics and financing, and provides transparent pricing, quality control, and efficient delivery options. By offering a dependable sourcing channel and consolidated procurement, Jumba aims to help projects stay on budget and on schedule.

Charis Unmanned Aerial Solutions

Non Equity Assistance in 2023
CHARISUAS is the first ever unmanned Aerial vehicles leading company in Rwanda. We provide diversified services in UAV industries. These include UAS consulting, UAV building and system integration, pilot and safety training, maintenance of UAVs and much more. Our reputation and professionalism has helped to obtain hard to get exclusive permits to fly in restricted areas.

Zydii

Non Equity Assistance in 2023
Founded in 2016, Zydii operates an online learning platform tailored for African businesses. It offers localized digital courses accessible via online and offline methods (USSD & SMS), focusing on upskilling employees with affordable, relevant personal development and technical skills courses.

BuuPass

Pre Seed Round in 2023
BuuPass operates a transportation marketplace and ticketing platform that simplifies booking for bus, shuttle, and train services in Kenya and other markets. The company partners with transport operators to provide digital solutions that enable commuters to search, reserve seats, and pay conveniently, often via mobile and SMS channels. As one of the early movers in digital transport booking in Kenya, BuuPass aims to connect travelers with available departures, helping users save time and choose options that fit their schedules and budgets. The platform supports local urban travel by enabling automated ticketing and easy payments, with a focus on reliability, accessibility, and seamless user experience for everyday mobility.

BuuPass

Non Equity Assistance in 2022
BuuPass operates a transportation marketplace and ticketing platform that simplifies booking for bus, shuttle, and train services in Kenya and other markets. The company partners with transport operators to provide digital solutions that enable commuters to search, reserve seats, and pay conveniently, often via mobile and SMS channels. As one of the early movers in digital transport booking in Kenya, BuuPass aims to connect travelers with available departures, helping users save time and choose options that fit their schedules and budgets. The platform supports local urban travel by enabling automated ticketing and easy payments, with a focus on reliability, accessibility, and seamless user experience for everyday mobility.

Bookings Africa

Grant in 2022
Bookings Africa, established in 2018, is a pioneering online marketplace that connects clients in the entertainment, media, and lifestyle industries with creative professionals across Africa. Its platform enables users to efficiently source, compare, and book services such as models, makeup artists, voiceover artists, DJs, and filming locations. With a mission to reduce unemployment and foster creativity among African youth, Bookings Africa leverages technology to empower freelancers, facilitating secure online payments and transactions. The company, headquartered in Lagos, Nigeria, also has operations in Kenya and Johannesburg, South Africa, benefiting all stakeholders, including service providers, clients, employees, and local media communities.

Eden Life

Non Equity Assistance in 2022
Eden Life is a technology-driven service provider that simplifies daily living by offering subscription-based marketplace solutions for essential household tasks such as laundry, cleaning, meal delivery, and more. Operating primarily in Nigeria and Kenya, the company aims to enhance users' quality of life through convenient access to these services.

Zuri Health

Non Equity Assistance in 2022
Founded in 2020, Zuri Health is a Kenyan telemedicine company offering affordable healthcare solutions via apps, websites, and SMS. It facilitates lab tests, doctor consultations, medication delivery, and home visits.

Garri Logistics

Non Equity Assistance in 2022
Garri Logistics is a digital platform that streamlines cargo transportation in Ethiopia. It connects shippers and importers with approved carriers, offering services such as real-time tracking, frequent updates, and analytics to ensure efficient and reliable freight movement.

BAG Innovation

Non Equity Assistance in 2022
BAG Innovation Ltd is a digital platform based in Kigali, Rwanda, that connects academic institutions and businesses in East Africa. Established in 2017, the company offers a gamified experience for university students, providing access to various internship programs and skills development modules. Through its platform, BAG Innovation collaborates with employers to deliver interactive assessments that align with industry skill requirements, enabling students to build personalized skills profiles and receive tailored career guidance from the beginning of their studies. This approach allows businesses to efficiently engage with a larger pool of students for internships, facilitating work-life experience transfer without additional effort. The company's innovative use of gamification, developed by a team that includes creators from the gaming industry, enhances student engagement and retention. BAG Innovation operates on a freemium model, attracting users while generating revenue through premium subscriptions for businesses and educational institutions, thereby integrating career development support into university curricula.

Exuus

Non Equity Assistance in 2022
Founded in 2014, Exuus is a fintech company based in Kigali, Rwanda. It develops web-based software services, including Cartix and Save. Cartix optimizes operational performance for organizations, while Save empowers savings groups digitally through a comprehensive ledger handling system.

AC Group

Grant in 2021
AC Group Ltd is a Hi-tech & ICT company registered under the Rwandan registrar of companies. As a “Technology enabler”, they are a leading Solution Provider of Intelligent and Interactive Solutions in Rwanda, expanding to regional markets with an aim of being part of building a regional ICT hub. In December 2015, They launched Tap&Go card for passengers under the “One card one City campaign” on the biggest bus operator in Kigali - Kigali Bus Services (KBS) in partnership with the Government of Rwanda.

Treepz

Non Equity Assistance in 2021
Treepz is a technology-driven transportation company focused on enhancing mobility across Africa. Founded in 2019 and headquartered in Ontario, Canada, Treepz operates in Nigeria, Ghana, Uganda, and Kenya, providing users with a reliable and comfortable commuting experience. Its application allows users to book trips for daily, inter-city, or corporate travel at the tap of a button. The platform offers features such as vehicle assistants, licensed drivers, and e-wallet payments, ensuring that users can book and pay for fast and convenient trips in real-time. Through its innovative approach, Treepz aims to create a safer and more efficient transportation system for commuters in the region.

Finplus Group

Grant in 2021
Finplus Group is a technology company building a new credit & commerce infrastructure for emerging markets. We believe that access to markets & financial services should be a human right, available to everyone, everywhere, who wishes to participate in the modern economy. Our goal is to help close the massive $5.2Tn credit deficit faced by SMEs in developing countries every year. Finplus provides white-label digital finance & vertical ecommerce software to: 1. Enable banks & micro-lenders to lend to SMEs, at scale, across multiple markets 2. Help consumer goods companies to digitise sales end-to-end, effectively turning their supply chain into a demand chain 3. Unlock access to an instant line of credit for tens of millions of SMEs and individuals in emerging markets Finplus software has already processed over $1 Billion in transaction value across 5 emerging markets (Kenya, Uganda, Tanzania, Eswatini, South Africa), enabled more than 3 Million MSMEs & individuals to access credit and saved business customers over 1.2 Million man-hours through automation.

Angaza Elimu

Grant in 2021
Angaza Elimu is an ed-tech company dedicated to transforming education in Kenya and across Africa by addressing classroom inefficiencies and the lack of adequate educational resources. The company offers a comprehensive e-Learning platform that simplifies classroom management, allowing teachers to focus more on delivering quality education. Angaza Elimu enhances student engagement through a Student Portal that promotes critical thinking and technological interaction. Additionally, the company provides supplemental training in STEM subjects, fostering innovation and creativity among young learners. With a commitment to empowering African youth, Angaza Elimu also features an Internet of Things school that offers hands-on training in hardware engineering, enabling students to learn at their own pace both inside and outside the classroom.

MarketForce

Grant in 2021
Founded in 2018, MarketForce is a technology company based in the US, Kenya, and Nigeria. It operates an asset-light business model, providing a comprehensive B2B commerce and fintech platform, 'RejaReja', empowering African merchants to digitize their inventory sourcing, ordering, payments, and access financing. The platform also enables merchants to resell digital financial services like airtime and bill payments. MarketForce is operational in five Sub-Saharan African markets, serving over 200,000 merchants and 50 consumer brands.

Amitruck

Grant in 2021
Amitruck is a mobile and web-based trucking logistics platform based in Nairobi, Kenya, founded in 2018. It connects cargo owners with transporters, enabling users to book deliveries via its online platform and access a driver app to coordinate with drivers. The platform supports real-time shipment tracking, instant quotes, and proximity-based truck availability, delivering end-to-end visibility and streamlined communication throughout the delivery process.

Pezesha

Grant in 2021
Pezesha is a digital financial marketplace based in Nairobi, Kenya, founded in 2016. The company focuses on connecting small and medium-sized businesses (SMBs) to various financial resources, including working capital, float financing, and LPO financing. By leveraging credit and data analytics, Pezesha facilitates affordable credit options for underserved micro-businesses, enabling them to access the formal financial system. The platform serves as a bridge between lenders and low-income borrowers, promoting a shared economy and broadening financial access for SMBs. Through its innovative approach, Pezesha aims to be a leading player in Africa's digital financial landscape, enhancing the growth potential of small businesses across the region.

Taskmoby

Non Equity Assistance in 2021
Taskmoby is a home services platform operating in Ethiopia that connects clients needing home-related tasks with skilled professionals. Through a mobile app, the service request is posted, and nearby providers receive the notification and attend to the job. The platform covers a range of tasks including cleaning, home security, handyman work, plumbing, painting, and laundry, enabling users to find service providers quickly and conveniently.

Scoodle

Non Equity Assistance in 2021
Scoodle Ltd is a London-based company that has developed an application designed to connect students with tutors. Founded in 2016, the platform allows students to ask questions across various subjects and receive answers from qualified tutors. Users can follow up by booking lessons or joining classes, facilitating a direct and interactive learning experience. Scoodle aims to make quality tutoring more accessible, enabling tutors from different regions, such as an Arabic expert in Egypt, to create classes for a global audience. The content generated by tutors on the platform remains available for future students, ensuring that the educational benefits extend beyond individual sessions.

Kwara

Non Equity Assistance in 2021
Kwara GmbH is a technology company that specializes in developing a digital banking platform tailored for savings and credit co-operative societies (SACCOs). Founded in 2018 and headquartered in Berlin, Germany, with an additional office in Nairobi, Kenya, Kwara aims to modernize credit unions by providing a comprehensive cloud-based solution. The platform facilitates loan application servicing and approval for members, while also offering integration services, customer support, real-time financial tracking, and compliance assistance. Kwara's offerings include Kwara Pronto, a tool for managing loans. Currently, the company serves over 200 SACCOs across Kenya, South Africa, and the Philippines, enabling these financial institutions to enhance their operations and improve access to formal financial services.

PayWay Ethiopia

Non Equity Assistance in 2021
PayWay Ethiopia is a company that specializes in providing comprehensive payment solutions across various platforms, facilitating convenient online bill payments and other financial transactions. The company designs and develops user-friendly payment applications and devices, catering to everyday payment needs. By creating independent payment software, PayWay Ethiopia serves as a vital link between service providers, dealers, and end-users, enabling businesses to efficiently process payments from their clients. Through its innovative approach, the company aims to enhance the overall payment experience for users in Ethiopia.

Angaza Elimu

Non Equity Assistance in 2021
Angaza Elimu is an ed-tech company dedicated to transforming education in Kenya and across Africa by addressing classroom inefficiencies and the lack of adequate educational resources. The company offers a comprehensive e-Learning platform that simplifies classroom management, allowing teachers to focus more on delivering quality education. Angaza Elimu enhances student engagement through a Student Portal that promotes critical thinking and technological interaction. Additionally, the company provides supplemental training in STEM subjects, fostering innovation and creativity among young learners. With a commitment to empowering African youth, Angaza Elimu also features an Internet of Things school that offers hands-on training in hardware engineering, enabling students to learn at their own pace both inside and outside the classroom.

Tabiri Analytics

Non Equity Assistance in 2021
Tabiri Analytics is a Kigali-based cybersecurity company founded in 2018 that focuses on monitoring and remediation of global security threats. It delivers a cybersecurity monitoring platform that provides endpoint protection by combining low-cost hardware sensors, open-source software agents, and cloud-based computing to collect and analyze system logs and network activity. The company guides customers on containment and remediation of detected threats, helping them improve digital safety and data protection while strengthening their overall security posture.

Scoodle

Seed Round in 2021
Scoodle Ltd is a London-based company that has developed an application designed to connect students with tutors. Founded in 2016, the platform allows students to ask questions across various subjects and receive answers from qualified tutors. Users can follow up by booking lessons or joining classes, facilitating a direct and interactive learning experience. Scoodle aims to make quality tutoring more accessible, enabling tutors from different regions, such as an Arabic expert in Egypt, to create classes for a global audience. The content generated by tutors on the platform remains available for future students, ensuring that the educational benefits extend beyond individual sessions.
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